What is a primary consideration in make or buy decisions?

In make-or-buy decisions, the primary consideration is choosing between internal production and external procurement. This decision involves evaluating whether it is more cost-effective, efficient, or strategically advantageous for a company to produce goods in-house or to purchase them from an external supplier.

This process requires a thorough analysis of various factors, such as production costs, operational capacity, quality control, supply reliability, and strategic alignment with the company's overall goals. By weighing these aspects, businesses can determine which option best meets their needs and supports their long-term objectives.

While deciding marketing strategies and evaluating customer feedback are important aspects of overall business strategy, they do not directly address the core dilemma of whether to manufacture or outsource a product. Similarly, determining which products require outsourcing is a subset of the broader make-or-buy decision but does not encapsulate the overall decision-making process itself. Thus, the focus is primarily on the benefits and drawbacks of making versus buying.